Online course only. Develop a two-way communication and marketing strategy for your organization using social networks. Let your instructor guide you in exploring major social networks, including Twitter, LinkedIn, and blogging. Learn quick, easy ways to use Twitter, blogs, and LinkedIn to engage your customers or clients and keep them interested in your organization or business. You’ll find out the advantages and disadvantages of each and learn what’s right for your work and kind of organization.

Your instructor is a director of marketing for a national association and writes and speaks on the topic.

Certificate available. For additional information please see: Social Media for Business Certificate.